Business and Tricks

Is Journalism dead? No. But you could argue that the print version is. We're in the midst of a technological revolution and our old age conceptions of journalism are changing. The journalism industry is becoming more centered on the concept of financial viability, ethical standards are shifting and technology is taking a 360 to ease the job of the journalist. Newspapers that have shifted online will need to fill the financial gap since revenue, chiefly advertising, has gone down. "We are looking at an archaic distribution system and an archaic mindset. They did not see the internet coming, ignored it and didn't know it. They didn't invest in it," said MLB Vice President and Executive Producer Jim Jenks, himself a veteran of print. Ethical standards are not necessarily being questioned, but there are challenging circumstances that are forcing journalists to evaluate what exactly constitutes "truths" in order to be fair . In addition, technology is taking a turn that will push cellphones over desktops in a few years as the main and most efficient news source. Al Tompkins, who works with broadcast and online curriculum at Poynter, sold us on video and audio editing programs that cut reporting in half and further expand the world of multimedia. I can't even begin to describe the vast amount of technology and information he shared with us, stuff that will literally change the way journalism is heading.

Example. Bubbletweet.

http://bbltwt.com/9jxvy